Formula+

Formulated in the Netherlands

Fluoride-free 10% nano-hydroxyapatite

Stronger teeth, without fluoride

Science-based oral care. With 10% nano-hydroxyapatite, the mineral that makes up 97% of your enamel.

4.8/5 · thousands of users
Formulated in the Netherlands

Time to go fluoride-free

  • Remineralizing

    Strengthen and repair

    Powered by nano-hydroxyapatite, the mineral that makes up 97% of your enamel. With xylitol, it binds to your teeth, helps fill microscopic fissures and defends against acid.

  • Gum Health

    Nourishing gum care

    A healthy smile starts at the gums. Aloe vera and vitamins A, C and E care for your gums and give your teeth a healthy foundation.

  • Clean Ingredients

    Effective while keeping it clean

    Free from fluoride, SLS and harsh abrasives. A gentle coconut foam cleans thoroughly while respecting your oral microbiome.

About Formulated in the Netherlands, Formula+ was born from a simple but powerful belief: you should never have to choose between high-performance results and safe, clean ingredients.
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Testimonials
5/5

"Love that it’s fluoride-free but still powerful. The cleanest my mouth has ever felt!"

Laura
4/5

"Zero sensitivity since I switched. My teeth feel smooth and strong."

Harry
5/5

"Coffee stains are gone. My smile has never looked this bright"

Larissa

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